MoimConcepts

Korean dining in New York since 2006.

Six restaurants across New York City. A pocha that has not changed in twenty years, a dessert boutique built on rice flour, and a bar where every cocktail carries a story.

Visit the six
Pocha 32

Late-night Korean pub and soju bar

Korean food is not a single register.

Some of it is worth refining and some of it is worth leaving exactly as it is. Seoul Sweets treats tteok as pastry. JuDam builds anju into a full dinner. Gopchang Story serves grilled gopchang the way it is served in Korea, without adjustment. What connects the six is not a house style. It is a refusal to flatten Korean dining into one idea of what it is supposed to be.

More about the group

Our stores

All six

One restaurant in 2006. Six today.

Moim, 모임, means a gathering.

See how it happened